Sports

Awarded by

ATHE

Study mode

Hybrid

Credits

120 Credits

Course Duration

10 Months

UK Level 4, 5, 6 & 7 Diplomas in Sports

Duration

1 Year each (per level)

The ATHE qualifications in Sports Management represent a unique and specialized educational pathway. These are not standard, off-the-shelf programmes but are offered as exclusive "Bespoke Qualifications" developed by ATHE in partnership with select educational centres.47 This exclusive nature ensures a curriculum that is highly tailored to the specific demands of the global sports industry, providing learners with a competitive edge. The content for these qualifications is constructed by integrating the robust framework of ATHE's core management modules with industry-specific knowledge and practices.

Sports

The ATHE qualifications in Sports Management represent a unique and specialized educational pathway. These are not standard, off-the-shelf programmes but are offered as exclusive “Bespoke Qualifications” developed by ATHE in partnership with select educational centres.47 This exclusive nature ensures a curriculum that is highly tailored to the specific demands of the global sports industry, providing learners with a competitive edge. The content for these qualifications is constructed by integrating the robust framework of ATHE’s core management modules with industry-specific knowledge and practices.

Awarded by

ATHE

Study mode

Hybrid

Credits

120 Credits

Course Duration

10 Months

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ATHE Level 3 Diploma in Business and Management

Overview : This qualification is equivalent to A-Levels and is designed for learners aged 16 and above who wish to progress to a business or management degree but may not have traditional entry qualifications. It provides a strong foundation in the core principles of business, preparing students for the rigours of higher education.

Area of Learning : The curriculum provides a solid foundation in business through seven mandatory units and two optional units. Learners begin by exploring the business environment and how external factors influence organisational decisions, followed by an understanding of internal structures and operations. The programme strengthens communication skills, teamwork abilities, market research techniques, and basic financial control knowledge while also developing leadership and people-management capabilities. To personalise their learning, students select two optional units that can focus on areas such as marketing and sales, human resources, organisational strategy, online marketing, international business, or project management. This combination of core subjects and elective choices equips learners with practical skills and a broad understanding of modern business operations, preparing them for a variety of career paths.

ATHE Level 4 Diploma in Sports Management (120 Credits)

Overview : Equivalent to the first year of a bachelor’s degree, this diploma provides a foundational understanding of the business and management principles that govern the sports industry. It is designed for individuals aspiring to junior management roles within sports organizations.
Area of Learning :The curriculum provides a broad introduction to the sports and leisure sectors through a set of mandatory units supported by a choice of optional units. Learners begin by exploring how the sports and leisure industries operate, while also developing strong professional and academic skills needed for further study and employment. The programme strengthens knowledge in sales and marketing, management principles, human resourcing, and health, fitness, and exercise, alongside an understanding of financial and management accounting techniques used by managers. Optional units allow learners to extend their knowledge in areas such as cultural perspectives, digital communications, information and knowledge management, financial accounting, and corporate social responsibility, enabling them to tailor their studies to specific interests within the wider sector.

ATHE Level 5 Diploma in Sports Management (120 Credits)

Overview : Equivalent to the second year of a bachelor’s degree, this qualification delves into the strategic and operational aspects of sports management. It prepares learners for progression to the final year of a university degree or for middle management roles in the industry.
Area of Learning : The programme offers a strong foundation in the sports and leisure field through a set of mandatory units supported by a range of optional choices. Learners begin by developing an understanding of sport and leisure operations, gaining insight into how facilities and services are managed. They also explore the behaviour and motivations of the sport consumer, followed by learning about sports development and coaching, where they examine participation pathways, coaching methods, and community engagement. Leadership skills are strengthened through a unit on leading work teams, while a double module on work-related projects and career development provides practical experience, professional growth, and opportunities to apply learning in real or simulated workplace settings.
Optional units allow learners to broaden their knowledge in complementary business areas, such as business law, business ethics, and finance for managers. Additional choices include studying business organisations in a global context, applied economics for business, and managing communication, enabling learners to build wider business skills that support leadership and management roles within the sports and leisure industry.

ATHE Level 6 Diploma in Sports Management (120 Credits)

Overview : A degree-level qualification designed for those seeking senior management positions. It focuses on advanced leadership, strategic decision-making, and the critical analysis of the global sports industry.
Area of Learning : The curriculum develops advanced knowledge in sports management through mandatory units that cover contemporary issues in the sector, the planning and delivery of sports events, service marketing and public relations, strategic management, and an extended research project that strengthens analytical and professional skills. Learners can tailor their studies through optional units in cross-cultural management, visitor management, and project management, allowing them to build specialised expertise relevant to leadership roles in sports, events, and leisure organisations.

ATHE Level 7 Diploma in Sports Management (120 Credits)

Overview : This postgraduate-level qualification is for experienced professionals and graduates aiming for executive leadership roles. It provides a strategic overview of the sports industry, focusing on finance, marketing, and governance at an international level.
Area of Learning : The programme develops advanced strategic and operational skills for the sport industry through a set of core units. Learners gain expertise in strategic planning for sport businesses, financial decision-making for sport managers, and sports operations management. They also build leadership capabilities through personal development for strategic management and explore how human resources and strategic marketing function within sport organisations. Optional units allow learners to specialise further in areas such as sports events management, the international sports business environment, and research for strategic development, providing a strong blend of strategic insight and sector-specific knowledge suited for senior roles in sport management.